"By strategically managing its CSR initiatives, every corporation can maximize its benefits to society and the environment, create societal value and fulfill the motivations of its many stakeholders."
International Management Institute (IMI), Bhubaneswar organized a 3-Day Management Development Programme on "Building Corporate Strategy for Effective CSR" in collaboration with IMI, New Delhi from Nov 30-02 Dec, 2016. It witnessed a significant presence of 34 middle and senior managers of 14 Central Public Sector Enterprises. The Programme was inaugurated by Dr. S. Acharya, CMC NLC Limited, in the presence of Prof. Ramesh Behl, Director IMI Bhubaneswar. Mr. T.K Chand, CMD, NALCO presided over the valedictory address & distribution of certificates to participants. The Programme was directed by Prof Arun K Rath, Prof. Shailendra Nigam of IMI New Delhi & Prof. Supriti Mishra of IMI, Bhubaneswar.
The Programme stressed on the crucial importance of CSR in any organization and prescribed vital strategies and action plans for better implementation of CSR in corporate enterprises in order to explore and utilize their vast potential for a social change.